University Sports Social Media: Team ARU Futsal

This was client work creating the graphics for the Anglia Ruskin University Futsal Team. These graphics include matchday information, results, and announcements that the team may have. The University has a set of guidelines to follow that involve using the correct logos and colours, so my approach was to make each post as clear as possible while still fitting into the university's branding guidelines.

The target audience I am trying to reach is both students studying at Anglia Ruskin University (ARU), and people who enjoy futsal. This is why I have chosen to have the Instagram post show clearly the games that the team plays, as well as the branding of ARU, so that people from either demographic are interested in following the page.